NH x WP: A/B Tester

Effortless A/B Testing for WordPress

Take the guesswork out of your content strategy with the A/B Tester plugin. The powerful and intuitive tools allow you to create sophisticated tests directly from your WordPress dashboard. Pit multiple page variations against each other, define custom test URLs, and track conversions by targeting specific buttons, links, or forms with a simple CSS selector. Set timeframes or visit limits to run your campaigns, and let the plugin automatically handle the rest. It’s A/B testing, made simple.

Make Data-Driven Decisions to Boost Conversions

Unlock your website's true potential by understanding what your audience really wants. A/B Tester provides clear, actionable statistics that show you exactly how your content performs. See which page has a higher click-through rate, and how long users stay on each version. By identifying the most effective headlines, images, and calls-to-action, you can optimize your site for maximum impact, leading to higher engagement, more sign-ups, and increased sales.

Powerful Tracking, Built with Privacy in Mind

In the modern web, privacy isn't an afterthought—it's a requirement. The A/B testing plugin is designed with GDPR and user consent at its core. You have full control over tracking, with options to hash IP addresses and make tracking conditional based on user consent from popular cookie banners. The plugin’s flexible consent rules allow it to integrate with virtually any consent management platform. This respectful approach not only helps you comply with privacy regulations but also builds trust with your audience. Please note: While these features are designed to assist with your privacy obligations, this plugin does not guarantee full legal compliance. It is strongly recommended consulting with a qualified legal professional to ensure your website meets all regulatory requirements.

What's Next in Future Updates?

I am constantly working to make A/B Tester the most powerful and user-friendly testing tool for WordPress. Here’s a sneak peek at what’s planned for future updates:

• Multiple Conversion Goals: Go beyond a single click event. A major upcoming feature will allow you to define and track several conversion selectors within the same test, giving you a more holistic view of user engagement.

• Enhanced Data Export: I plan to expand export capabilities to give you more control over your raw data, making it easier to perform custom analysis in external tools like Excel or Google Sheets.

• Advanced Data Visualization: Get ready for beautiful, insightful charts and graphs directly in your dashboard, helping you understand your test results at a glance.